Virtually all printing projects are made-to-order. This is because each printed piece is unique and created for a particular purpose. The purpose of the piece determines its characteristics. Your printer refers to the unique...
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Book Printing: What Info does a Printer need to Quote accurately?
Printing Lingo: What do terms like 4/4, 4/1, 4/0, 1/1 and 1/0 mean?
Terms like 4/4 , 4/1, 4/0 etc. are a sort of printing industry shorthand to express how many ink colors are applied to each side of a printed piece. 4/4 is pronounced "four over four" and means there are four ink colors applied to...
No Longer a Luxury…Full Color Printing is a Necessity.
We've all come home to find some advertising attached to our front door. Sometimes it's nothing more than a plain black and white flyer, rolled up and hung on the knob with a rubber band. Other times it's a full color piece like a tri-fold...
Want to Save Money on Printing? Paper Size Matters.
In the United States, the world of printing pretty much revolves around the 8.5" x 11" sheet size. So as a rule of thumb, your printing costs will be lower when you design your pieces for printing on 8.5" x 11" paper. Other recommended sizes are...
Printing Lingo: PMS Spot Colors vs Process CMYK Colors
Some printing customers like to set up their own artwork files and I admire and welcome their desire to be a part of the creative process. However, we occasionally receive artwork files that have been designed with software that is not...
Printing Lingo: What does "Saddle Stitch" mean?
To form a book, the Saddle Stitch method uses wire staples to secure folded sheets of paper In the printing industry, Saddle Stitching refers to a very popular book binding method in which folded sheets are gathered together one...
Buying Basics: Printed Books for Business
Sooner or later, anyone who buys Printing for an organization will likely encounter the need to order some kind of book, whether it is a catalog, manual, directory, etc. Because these are multi-page documents, books are naturally more involved...
A Quick Overview of Printed Business Envelopes
Business Envelopes come in many types and sizes, which are all designed to fulfill different functions. As a rule of thumb, most custom printed business envelopes are created by imprinting on blank stock envelopes. By imprinting on blank stock...
Printing Lingo: What does "Bleed" mean?
Of all the questions I am asked in a given week, questions about "Bleed" are definitely the most common. In printing, the term "Bleed" means that the ink coverage extends all the way to the edge of the paper. Examples of Ink Bleed on...
Printing Lingo: What does "Print On Demand" mean?
You may have heard the term "Print On Demand" and wondered what it was all about. Print On Demand refers to a printer's ability to produce books or other documents for a customer on an "as needed" basis. Print On Demand is currently popular...