The Direct Approach

What are Door Hangers?

Door hangers are promotional or informational materials designed to be hung on the doorknob or door handle of a residential or commercial property. They are commonly used as a form of direct marketing to target specific households or neighborhoods. Door hangers are printed on sturdy paper or cardstock and typically feature eye-catching designs and concise messages.

Door Hanger Applications & Uses

Businesses, organizations, and individuals often use door hangers for various purposes, including:

  1. Advertising: Businesses use door hangers to promote their products, services, or special offers to potential customers in a specific area. They can be an effective way to generate leads and attract local clientele.

  2. Political Campaigns: Door hangers are frequently utilized during political campaigns to distribute candidate information, campaign messages, and reminders to vote.

  3. Real Estate: Real estate agents often use door hangers to market properties for sale or rent in a particular neighborhood, reaching out directly to potential buyers or tenants.

  4. Event Promotion: Door hangers can be an effective way to spread the word about upcoming events, such as community gatherings, fundraisers, or local festivals.

  5. Service Providers: Service-based businesses, such as lawn care, cleaning services, or home repair companies, use door hangers to advertise their services to nearby residents.

  6. Local Awareness: Non-profit organizations and community groups use door hangers to raise awareness about local issues, initiatives, or support programs.

When it comes to direct marketing, nothing is more direct than a Door Hanger. Door Hangers get seen, they get held, and most importantly they get read. Make sure your message makes a positive impact by using a high-quality door hanger that is both sturdy and colorful. Standard sizes include 4.25" x 11 and 4.25" x 14", but Formax can print just about any size of door hanger you may need!

Benefits of Door Hangers

  1. Door Hangers are Simple. They don’t need envelopes, postage, folding, binding, or any other steps to prepare them for distribution. You can start going door-to-door the minute you receive them.
  2. Door Hangers get Seen. A door hanger suspends from the front entrance of a residence and the homeowner must remove it by hand. There is no possible way it can be overlooked.
  3. Door Hangers are Great for Targeted Marketing. Door hangers are ideal for reaching specific neighborhoods and communities. You can’t achieve a more targeted approach than physically placing a marketing message on someone’s front door.
  4. Door Hangers are Low Cost. Because of their sheer simplicity, door hangers are one of the most affordable promotional methods available. They are not only inexpensive to print, they are also economical to distribute.
  5. Door Hangers are Customizable. Your door hanger can be printed with any layout or color scheme you desire. Need a custom size, special shape, gloss coating, perforation, business card slit, or other unique feature? No problem…the choice is completely yours.
  6. Door Hangers offer Timely Delivery. Door hangers are one of the few marketing methods that give you absolute control over when your message is delivered to potential customers.
  7. Door Hangers are Tangible. A door hanger exists in physical form. As such, it gets focused attention because the homeowner must remove it from the door handle, hold it, read it, and act upon it.

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