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The purpose of promotional literature - such as brochures, flyers, and direct mail pieces - is to create consumer awareness, stimulate interest, and increase sales. Because the distribution of promotional literature... Read More

In today's  business world, getting your message across quickly and effectively is crucial. That's where promotional printing comes in. Whether it's promotional brochures or flyers, these tools... Read More

Endsheets, also known as Endpapers, are paper sheets affixed to the inside front cover and the inside back cover of a hardcover book. Even though endsheets are placed within the book, they are not considered part of... Read More

When it comes to bringing a book to life, every detail counts, and one of the most crucial decisions a publisher or self-publishing author must make is the type of photo finish to use. The choice between glossy and... Read More

The Spiral Coil Binding method uses a spring-like coil to join the book's cover and pages as a unit, but allows them to turn freely. Books bound with this method can lie flat for hands-free reading, making it a... Read More

Print materials are laminated to increase longevity. In most cases, lamination is applied to printing that will be subject to stains, smudges, moisture, oil, grime, wrinkles, tears or anything else that might shorten... Read More

Pre-press is a printing industry term for the activities that occur after a commercial printer receives an order and a corresponding graphics file from a client or graphic designer,... Read More

"Rounded Corners" is a finishing technique used to improve certain printed pieces' aesthetics and/or functionality.For example, business cards and promotional brochures are often designed with rounded... Read More

Planning to Create a Printed Church Directory? Save Time and Headaches by getting your Printer involved Early in the Process. A professionally-printed directory is a very valuable resource for the members and... Read More