Direct Mail Campaigns: Make the Most of Your Postcard Printing

Postcards are a very popular method of direct mail marketing. We all get them in our mailboxes frequently, which is a testament to their wide spread use and success. Postcards are designed to get your attention in some way….some use…

Business Printing: Design Business Cards as Marketing Tools

Many times, the first impression you make to a prospective customer is from your Business Card. So naturally you want your business cards to project a positive image. But the real secret is to start viewing your business card as…

Book Printing: The Benefits of Short Run Printing / Print on Demand

For any organization or author that is looking to have some books printed, Short Run Printing and Print On Demand are popular concepts worth exploring. Considered by many to be interchangeable concepts, Short Run Printing and Print On Demand work…

Business Printing: The Difference between a Flyer and a Brochure

Next to business cards and stationery, Flyers and Brochures are two of the most popular printed pieces out there. The difference between a Flyer and a Brochure is clear to some but not so clear to others. Now I’ve never…

Business Printing: Operational vs Promotional

Business Printing generally serves one of two functions – Operational or Promotional. What is Operational Printing? A business uses Operational Printing to assist with day-to-day operations. Examples of operational printing include checks, invoices, statements, order blanks, NCR forms, part lists,…

Book Printing: What Info does a Printer need to Quote accurately?

Virtually all printing projects are made-to-order. This is because each printed piece is unique and created for a particular purpose. The purpose of the piece determines its characteristics. Your printer refers to the unique characteristics of your project as Specifications…

Printing Lingo: What do terms like 4/4, 4/1, 4/0, 1/1 and 1/0 mean?

Terms like 4/4 , 4/1, 4/0 etc. are a sort of printing industry shorthand to express how many ink colors are applied to each side of a printed piece. 4/4 is pronounced “four over four” and means there are four…

No Longer a Luxury…Full Color Printing is a Necessity.

We’ve all come home to find some advertising attached to our front door. Sometimes it’s  nothing more than a plain black and white flyer, rolled up and hung on the knob with a rubber band. Other times it’s a full…

Want to Save Money on Printing? Paper Size Matters.

In the United States, the world of printing pretty much revolves around the 8.5” x 11” sheet size. So as a rule of thumb, your printing costs will be lower when you design your pieces for printing on 8.5” x…

Printing Lingo: PMS Spot Colors vs Process CMYK Colors

Some printing customers like to set up their own artwork files and I admire and welcome their desire to be a part of the creative process. However, we occasionally receive artwork files that have been designed with software that is…

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Does an Outstanding Job

Formax Printing does an outstanding job printing anything and everything we send them. But the biggest reason I go to them time and again is the customer service. Our...

- Cynthia P, Primary & Secondary Education

We Consider Formax a Partner

We consider Formax a partner in every sense of the word. The staff is a pleasure to work with, and their attention to detail is greatly appreciated! Whether a large order...

- Becky R, Charitable Organization

They Exceed My Expectations

Formax knows everything about printing so I don’t have to. I have been working with them since 2000. As the Marketing Coordinator of a small company, I wear many...

- Cheryl M, Industrial Heating Equipment

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