Spiral Binding and Coil Binding are interchangeable terms for the exact same book binding method. This popular method joins the pages and cover of a book using a durable plastic or metal coil that is shaped like a long spring. The coil is...
Is Spiral Binding the same as Coil Binding? Book Printing Lingo
Business Printing: Use Presentation Pocket Folders to Enhance Image
A Presentation Folder serves two functions. Its first function is very basic - to store and organize the documents used as part of a presentation. But storing and organizing documents is a task that can be accomplished by many other means, so why...
The 3-Ring Binder: 124 Years Old and Still Used by Everyone
A Ring Binder, such as the common 3-Ring Binder, is the simplest of all binding methods used to assemble pages into book form. Invented in Germany in 1886, it is still one of the most versatile and user friendly binding methods. The advantage of...
Direct Mail Campaigns: Make the Most of Your Postcard Printing
Postcards are a very popular method of direct mail marketing. We all get them in our mailboxes frequently, which is a testament to their wide spread use and success. Postcards are designed to get your attention in some way. Some use a giant...
Business Printing: Design Business Cards as Marketing Tools
Many times, the first impression you make to a prospective customer is from your Business Card. So naturally you want your business cards to project a positive image. But the real secret is to start viewing your business card as something...
Book Printing: The Benefits of Short Run Printing / Print on Demand
For any organization or author that is looking to have some books printed, Short Run Printing and Print On Demand are popular concepts worth exploring. Considered by many to be interchangeable concepts, Short Run Printing and Print On Demand work...
Business Printing: The Difference between a Flyer and a Brochure
Next to business cards and stationery, Flyers and Brochures are two of the most popular printed pieces out there. The difference between a Flyer and a Brochure is clear to some but not so clear to others. Now I've never seen any formal rules that...
Business Printing: Operational vs Promotional
Business Printing generally serves one of two functions - Operational or Promotional. What is Operational Printing? A business uses Operational Printing to assist with day-to-day operations. Examples of operational printing include...
Book Printing: What Info does a Printer need to Quote accurately?
Virtually all printing projects are made-to-order. This is because each printed piece is unique and created for a particular purpose. The purpose of the piece determines its characteristics. Your printer refers to the unique...
No Longer a Luxury…Full Color Printing is a Necessity.
We've all come home to find some advertising attached to our front door. Sometimes it's nothing more than a plain black and white flyer, rolled up and hung on the knob with a rubber band. Other times it's a full color piece like a tri-fold...