Creating and Printing Quick Reference Materials
As the name implies, quick reference materials provide ready access to information about specific topics. Created to save time and improve efficiency, quick reference materials condense detailed content into a brief format. Virtually every industry uses some type of quick…
Promotional Printing: Five Benefits of Buck Slips
Promotional Buck Slips are small, custom-printed pieces that contain a specific sales offer or marketing message. Buck slips are most commonly distributed through the mail, either as a component of a direct mail packet or as an insert placed with…
Promotional Printing Lingo: What is a Buck Slip?
In the world of promotional printing, a Buck Slip refers to a small printed piece that contains a specific sales offer or marketing message. Sometimes called a buck insert or buck sheet, most buck slips are single, unfolded sheets that…
Perfect Binding: Always Select PUR Adhesive when You Have the Choice!
Perfect bound books, especially manuals, catalogs, and directories, are used by a wide variety of businesses and organizations. Authors also use the perfect binding method for both fiction and non-fiction titles. Because of such widespread popularity, perfect bound books are…
Book Printing: 5 Tips for Laying out the Cover of a Perfect Bound Book
Perfect Bound Books are one of the most popular styles of softcover books. This binding style offers a very professional appearance for a relatively low cost. Also, short runs of perfect bound books can be produced rather quickly on digital…
Printing Lingo: What Does “Radius” Mean when Referring to Rounded Corners?
“Rounded Corners” is a finishing technique used to improve the aesthetics and/or functionality of certain printed pieces. For example, business cards and promotional brochures are often designed with rounded corners to achieve a unique look. Flash cards, pocket-sized booklets, and…
The Practical Alternative to Folded Restaurant Menus
Traditionally, dine-in restaurant menus have incorporated one or more folds to create multiple panels, or pages, of information. Whether using a bi-fold, tri-fold, gatefold, or other folding configuration, the folds of the menu help divide the food and drink choices…
Book Printing Lingo: What is Coil Binding?
Coil Binding, also known as Spiral Binding, is a very popular and relatively simple bookbinding method. The coil binding process secures the pages and cover of a book using a durable plastic or metal coil that resembles a long spring….
Printing Lingo: What is Spot UV?
UV Coating is a tough clear-coat applied over printed matter. It is applied in liquid form, then exposed to Ultra-Violet (UV) light which bonds and dries it instantly…hence its name “UV Coating.” Spot UV refers to the application of this…
Long-Run Printing: Five Ways to Save Money on Books, Catalogs, and Manuals
Once your business or organization gets to the point where it is ordering books, catalogs, manuals, or other multi-page documents in longer runs, say quantities of 5,000 or more, you will have likely outgrown traditional sheet-fed printing methods. Long-run print…