Book Printing Lingo: What is a Signature?
On certain book projects, the pages of the book are printed on large sheets of paper. Known as Signatures, these sheets have multiple pages printed on each side. Signatures are most often associated with long-run book orders printed on offset…
Trail Map Printing: A Quick Overview of Custom-Printed Trail Maps
Trail Maps provide a visual representation of the geographical features within a specific area to help users successfully navigate trails, paths and other off-road routes. Most trail maps are created for recreational purposes. As such, trail maps are often provided…
Book Printing Lingo: “Self Cover” vs “Plus Cover”
In the printing industry, the term “Self Cover” is used to specify a book or booklet that uses the exact same paper for its cover as it does for the interior pages. Conversely, the term “Plus Cover” is used…
How to Save Money on Custom-Printed Posters
Posters are used for a variety of promotional, educational, and operational purposes. Designed to get attention, posters are perfect for quickly relaying information to those who pass by or congregate within the immediate area. As a commercial printer, I am…
Looking to Print an Employee Handbook? Here is an Overview of the Binding Options
Employee handbooks, also referred to as employee manuals, are used by companies of all sizes to communicate organizational policies, procedures, expectations, compensation and benefits, terms of employment, and other important information about the company and workplace. These handbooks are often…
How to Attain the Lowest Possible Price for Book Printing
If you’ve got an upcoming book or booklet project, you are likely looking for the most cost-effective solution. In order to attain the lowest price possible, it really helps to know how the features of a book will affect its…
Printing Lingo: What is an Accordion Fold?
An Accordion Fold refers to a document folding method that uses a series of alternating folds to create multiple panels of a similar size. The parallel pleats formed by the alternating folds resemble the expandable mid-section of an Accordion musical instrument,…
Creating and Printing Quick Reference Materials
As the name implies, quick reference materials provide ready access to information about specific topics. Created to save time and improve efficiency, quick reference materials condense detailed content into a brief format. Virtually every industry uses some type of quick…
Promotional Printing: Five Benefits of Buck Slips
Promotional Buck Slips are small, custom-printed pieces that contain a specific sales offer or marketing message. Buck slips are most commonly distributed through the mail, either as a component of a direct mail packet or as an insert placed with…
Promotional Printing Lingo: What is a Buck Slip?
In the world of promotional printing, a Buck Slip refers to a small printed piece that contains a specific sales offer or marketing message. Sometimes called a buck insert or buck sheet, most buck slips are single, unfolded sheets that…