The Benefits of Business Card Magnets and Other Promotional Magnets
Custom printed magnets are affordable and effective marketing tools. They are a good value and highly effective because very few people ever throw them away. This keeps your name and promotional message prominently displayed in front of your clients for a long, long time. Also, custom printed magnets are generally printed in full color to gain attention and improve recall.
Most consumers have promotional magnets on their refrigerators. You probably do too. Refrigerator magnets come in handy to hang up the grocery list or junior’s soccer schedule. Any consumer business, from a computer repair shop to a pizza restaurant, is well suited for promotional magnets because the contact info stays readily available for any need or want that may arise.
Office workers also keep magnets of vendors and service providers stuck on metal desks and file cabinets for quick reference. Calendars are commonly incorporated into promotional magnets because they provide information that is referred to frequently. Game schedules of local pro or college sports teams are also a popular addition to promotional magnets.
Business Card magnets are probably the most popular size of promotional magnet. In the majority of cases, the artwork for a business card has already been created so it is very easy to print the same artwork on a magnet. And, a business card magnet is a good size to enclose with customer statements or other business correspondence.
For some business card design ideas, see our article “Business Printing: Design Business Cards as Marketing Tools”
Summary of Magnet Benefits.
1. Custom Printed – can be printed with any message, logo, design or image.
2. Multiple Options – numerous size, shape and color choices.
3. Durable – hold up well through years of use.
4. Great Value – inexpensive to print yet displays your message indefinitely.
5. Effective – increases sales and improves name recognition.
6. Practical – people put them to good use and affix them in highly visible areas.
7. Easy to Distribute – flat and unbreakable, so they can be mailed along with statements or other correspondence.
Custom printed magnets can help promote your business or organization in many ways. Give us a call if you have any questions or if you would like to learn more about this custom marketing idea.
Take care! Keith